A free-falling product after the D&B acquisition
Lattice Engines is being used to score our leads and contacts for our Inside Sales team. The main output is a grade that we use internally …
Overview
What is Lattice Engines (discontinued)?
D&B Lattice (formerly Lattice Engines) was a Predictive Lead Scoring solution that blended the contact profile and behavioral information from Marketing Automation systems with additional attributes that could contain hidden buying signals. The product has been discontinued.
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What is Lattice Engines (discontinued)?
D&B Lattice (formerly Lattice Engines) was a Predictive Lead Scoring solution that blended the contact profile and behavioral information from Marketing Automation systems with additional attributes that could contain hidden buying signals. The product has been discontinued.
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- No setup fee
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- Premium Consulting/Integration Services
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Product Details
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- Competitors
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What is Lattice Engines (discontinued)?
D&B Lattice was a customer data platform (CDP) that provided predictive lead scoring. The service has been discontinued, but similar capabilities are now provided by D&B's modern product line.
Lattice Engines (discontinued) Competitors
Lattice Engines (discontinued) Technical Details
| Operating Systems | Unspecified |
|---|---|
| Mobile Application | No |
Frequently Asked Questions
D&B Lattice (formerly Lattice Engines) was a Predictive Lead Scoring solution that blended the contact profile and behavioral information from Marketing Automation systems with additional attributes that could contain hidden buying signals. The product has been discontinued.
Demandbase One and 6sense are common alternatives for Lattice Engines (discontinued).
Reviewers rate Support Rating highest, with a score of 8.7.
The most common users of Lattice Engines (discontinued) are from Enterprises (1,001+ employees).
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Reviews and Ratings
(11)Attribute Ratings
Reviews
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January 14, 2014
Review
Score 8 out of 10
Vetted Review
Verified User
- Prospecting Prioritization - helps predict what companies may be great prospects for sales based on trends and outside information.
- Central location for information - compiles custom fields to easily see things like purchase history, contacts, and news articles in one place, so it limits my time spend researching before cold calling.
- Integration with Salesforce.com - integrates into our CRM tool so I can make notes on conversations, create opportunities right out of the tool, and also assign follow up items seamlessly.
- PRISM is really as good as the information that is fed into it. We have had issues with contacts being recognized between PRISM and Salesforce, but it was due to he information we loaded. I would love to see more competitive information, though I think that is something we need to work on internally.
- Leads are converted quicker because it help me decide who to call first. I am quicker at opportunity creation in my pipeline because it can be done right out of the tool.
- PRISM is extremely helpful when covering a new geography where a rep may not have as much history because it integrates all the information we have about the customer into a central location and helps the rep decide how likely the customer will be to make a purchase.
- As a team we have seen significant ROI and increased opportunities after each "call blitz" centered around SalesPRISM campaigns.